Viral Marketing

Lead Alliance’s believes that every successful marketing campaign must be rooted in viral marketing.

We focus on campaigns that create a reaction and spread via word of mouth, personal phone calls, personal emails, feedback response loops, funny video clips, social media, web logs, seemingly amateur web sites, forms of astroturfing, and working with affiliates and ambassadors.

The result of viral marketing is exponential increases in brand awareness. We harness the network effect of the Internet reaching a large number of people rapidly, passing on and sharing the content, sponsored by a brand.